Magical Pest Control ("Magical Pest Control," "we," "us," or "our") respects your privacy. This Privacy Policy explains what information we collect through our website https://www.magicalpestcontrol.com (the "Site") and our related services, how we use and share it, and the choices you have. We are based in Miami, Florida, United States, and serve Miami-Dade, Broward, and Palm Beach County.

By using the Site, contacting us, submitting a form, or chatting with our assistant, you agree to the practices described in this Policy. If you do not agree, please do not use the Site.

1. Information We Collect

a. Information you provide

Contact & lead information: name, email address, phone number, property/service address, and the details of your inquiry or message when you submit a contact or free-inspection form, request a callback, or email/call us.
Chat information: your first and last name and the messages you send to our website chat assistant ("Pesty"), which we save to respond to you and improve our service.
Communication preferences & consent: your choices about receiving calls, text messages (SMS), and email, and your cookie preferences.

b. Information collected automatically

Usage & device data: pages viewed, links and buttons clicked, time on site, approximate location, referring website, browser type, and device information.
Marketing attribution: UTM parameters, click identifiers (such as gclid/fbclid), and referrer data used to understand which sources bring visitors to the Site.
Cookies & similar technologies: first-party identifiers and analytics/marketing cookies, subject to your consent (see Section 5).

2. How We Use Your Information

Respond to your inquiries, provide quotes, schedule inspections and services, and deliver pest control services.
Communicate with you about your request, appointment, account, or service (including service-related calls, texts, and emails).
With your consent, send marketing communications such as tips, promotions, and offers by email and/or SMS.
Operate, maintain, secure, and improve the Site and our services, including analytics and troubleshooting.
Detect and prevent fraud, spam, and abuse, and comply with legal obligations.

3. Text Messaging (SMS) & Email Consent

If you provide your phone number and opt in, you consent to receive calls and/or text messages from us, which may include service updates and — where you separately opt in — marketing messages. Marketing messages are only sent where you have given express consent.

Consent is not a condition of purchase. You can request services without agreeing to marketing messages.
Message frequency varies. Message and data rates may apply.
Opt out anytime: reply STOP to any marketing text to unsubscribe, or HELP for help. To opt out of marketing emails, use the "unsubscribe" link or contact us. We honor opt-out requests promptly.
We do not sell or share your mobile opt-in information or phone number with third parties for their own marketing.

4. How We Share Information

We do not sell your personal information. We may share it with:

Service providers who help us operate the Site and business (e.g., website hosting, email delivery, analytics, scheduling, and customer communication tools), bound by confidentiality and data-protection obligations.
Professional advisors (such as accountants and lawyers) as needed.
Authorities or others when required by law, to enforce our terms, or to protect the rights, safety, and property of Magical Pest Control, our customers, or the public.
Business transfers in connection with a merger, acquisition, or sale of assets, subject to this Policy.

5. Cookies & Your Choices

We use cookies and similar technologies in three categories:

Strictly necessary — required for the Site to function (security, forms, remembering your cookie choices). Always active.
Analytics — help us understand how the Site is used so we can improve it. Used only with your consent.
Marketing — help us measure campaigns and attribute leads to their source. Used only with your consent.

When you first visit, we present a cookie banner where you can Accept all, Reject non-essential, or Manage your choices. You can change your preferences anytime via the Cookie Settings link in our footer. You can also control cookies through your browser settings.

6. Data Retention

We keep personal information for as long as needed to fulfill the purposes described in this Policy — for example, to provide services, maintain records, and comply with legal obligations — after which we delete or de-identify it.

7. Data Security

We use reasonable administrative, technical, and physical safeguards designed to protect your information. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

8. Your Privacy Rights

Depending on your state of residence (including under applicable U.S. and Florida law), you may have rights to access, correct, delete, or obtain a copy of your personal information, and to opt out of certain processing or marketing. To exercise any right, contact us using the details below. We will not discriminate against you for exercising your rights, and we may need to verify your identity before responding.

9. Children's Privacy

The Site is intended for adults and is not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided us information, please contact us so we can delete it.

10. Third-Party Links

The Site may link to third-party websites (such as Google Maps or social media). We are not responsible for their privacy practices, and we encourage you to review their policies.

11. Changes to This Policy

We may update this Policy from time to time. We will post the updated version here with a new "Last updated" date. Material changes may be communicated through the Site.

12. Contact Us

Questions or requests regarding this Policy or your information:

Magical Pest Control
Email: info@magicalpestcontrol.com
Phone: (416) 822-5950
Miami, Florida, United States

This Privacy Policy is provided for general informational purposes and does not constitute legal advice. Certain details (such as business address) may be placeholders pending final confirmation. Please have it reviewed by qualified counsel before relying on it for compliance.

Privacy Policy